Last updated: January 23, 2023, 7:36 PM IST
With EaseMyTrip Franchise, the company is tapping into a new set of offline customers that will help them expand their reach.
The target group that EaseMyTrip wants to reach are the walk-in customers within its commercial scope
Online travel tech company EaseMyTrip said on Monday it would begin setting up offline stores in India on a franchise model, allowing “customers to have an in-store shopping experience.”
“With EaseMyTrip Franchise, the company is attracting a new set of offline customers that will help them expand their reach. Within its commercial scope, the target audience it aims to reach is the walk-in customers,” EaseMyTrip said in a registration application.
It added that EaseMyTrip franchise offers a best-in-commission structure for all transactions and bookings, a 24*7 dedicated support center for resolving queries and live training on products, operational break-even and profitable growth within 3- 4 months, regular marketing and credit support to scale the business, lead generation support to scale the business and more.
According to the statement, the pre-requisites for the EaseMyTrip franchise include “travel industry knowledge, sales, customer service, a good network of customer base and local contacts.”
Rikant Pittie, co-founder of EaseMyTrip, said: “The EaseMyTrip franchise model was born with a simple idea to cater to the different types of customers who like face-to-face service and are not internet savvy. Of
EaseMyTrip franchise, our focus is to provide a meet-and-greet experience that is unique in the travel industry. This will help the brand with trust and brand building through offline staff support and demonstrations of products and services to customers, while also helping them book and confirm with no hassle.”
EaseMyTrip, with a customer base of over 11 million and growing, has over 61,000 travel agent networks and a 98.4 percent success rate makes it a trusted brand that has been profitable from the start. Products and services offered under the EaseMyTrip franchise include flight bookings, group rates, hotels, vacations, IRCTC (train bookings), taxis, buses, cruises, charters and visas.
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